Launch
Don’t list it. Launch it.
From signed listing to market-ready in a fraction of the time.
The launch plan
You won the listing.
Let Vela turn the strategy behind a property into a complete launch plan – from positioning and creative direction to market-ready deliverables.
01 Position
Position
Define the story, audience and strategy. Build the property identity, tagline and creative direction around what will make the home stand out.
02 Create
Create
Vela selects the photography shot list and sequence, creates a luxury property video from photos, writes MLS and website copy, creates social content and marketing assets – all from the same property intelligence.
The deliverables
- 01
Shot list
The photography shot list and sequence, selected by Vela.
- 02
Property video
A luxury property video, created from the photos.
- 03
MLS + website copy
MLS and website copy, written by Vela.
- 04
Social
Social content, created from the same property intelligence.
- 05
Marketing assets
Marketing assets, created alongside everything else.
03 Launch
Launch
Vela delivers an actionable campaign across digital, print, email, social, agent outreach and events – with the timeline, deliverables and next steps already organized.